Take your online sales to a new level
engine4booking provides powerful online selling opportunities for all your standard services and extras. Make sure your visitors are always aware of the full variety of your offers, packages and specials – with information related to their personal choices and interests, of course. All seamlessly integrated in your group's IT world.
engine4booking consists of the three elements:
- Web Booking Unit
- Package Builder Unit
- Parser Unit
Web Booking Unit (WBU):
Be open for business 24/7 and make customers' life as easy as possible
Be everywhere, all the time! Make sure that your doors are open for business wherever and whenever possible! Web Booking Unit is an innovative and effective web-booking engine that seamlessly integrates with your Reservation Unit and Channel Unit.
Designed to respond to the individual corporate image of your hotel, Web Booking Unit returns the look and feel of your hotel’s marketing approach. All information is updated dynamically in real time and rooms, packages and rate options are presented clearly with rich images. The booking process within Web Booking Unit is quick and simple, thus helping to improve conversion rates and turning more ‘lookers’ into ‘bookers’.
A multi-facetted tool, Web Booking Unit can be used as an integrated frame in a web site or as a pop-up window.
When distributing to multiple websites, use Web Booking Unit to check which websites are the best performers. Using the ‘funneling’ method, Booking Unit allows you to track booking performance step by step during the booking process and to optimize wherever required.
The multi-property search engine allows for cross selling of multiple properties throughout a hotel company’s portfolio.
Package Builder Unit (CMS):
Promote all your offers and extras in an easy and appealing way
With the Package Builder Unit application, your website becomes a dynamic source of information, attracting visitors for a number of reasons and from a variety of sources. This multi-lingual web-based content management system (CMS) provides your web site with a dynamic packaging element, in which all the information can be loaded and updated directly on the hotel web site in real-time.
Suitable for an individual hotel or for an entire hotel chain, specific programs or packages can be set up and displayed either one-by-one or grouped by themes, and any additional services such as champagne in-room or dinner bookings can be booked online on the hotel web site, too.
With Package Builder Unit, you can distribute event information onto the web site: from the event calendar the guest can then ‘jump’ directly to the booking process. Attract additional guests by promoting packages and other highlights or special offers on your site by using “deep links” that lead customers from the offer via link directly to the booking process. With its ability to process geo-coordinates allowing for destination search by using the related Google API, Package Builder Unit enables the geographic filtering of featured properties related to a destination search. Boost the search engine ranking of your website with Package Builder Unit’s “juicy” appeal for search engine spiders. The embedded content driven information displayed on the site increases your levels of search engine optimization.
Ensure the integrity of your data with the hierarchical structures within the Package Builder Unit. Content can be managed at different levels: some users can only add or edit content, but cannot publish this content directly onto the web site; other users with higher user rights will receive alerts and may review new content before publishing it. Package Builder Unit manages content on multiple web sites thus avoiding so-called “double content”, which could have a negative impact on search engine ranking.
Parser Unit:
Meet and greet your visitors in their own language
Welcome! Benvenuto! Huānyíng guānglín! Willkommen! Bienvenidos! Bienvenue!
With the Parser Unit, you can make visitors to your website feel at home immediately! This feature allows the management of multiple languages on the same web site.
One of the major drawbacks of running a web site in many languages has been the complexity of managing the content, the translation process and continued synchronization of content. With the Parser Unit web-tool, clients can organize the translation process online: multi-language texts can be inserted directly through the web-interface in real time.